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Graphic Designers Gatwick

Graphic Designers Gatwick:
Graphic Design services

We’re a group of experienced freelance graphic designers supporting businesses across the entire south of England. We have bases in London, Hampshire, Surrey and Kent, and we also work with clients in Berkshire, Buckinghamshire, Oxfordshire, Sussex, Dorset, Wiltshire, Gloucestershire and Somerset.

Try out our Graphic Designers Gatwick services:

• Brochures and datasheets
• Ad design
• Business cards, folders and stationery
• Corporate ID development
• Exhibition graphics design & print 

Here's an example of one of our many services:
Graphic Designers Gatwick

We provide Graphic Designers services for businesses in Gatwick and surrounding regions. A very wide range of customers from many different markets have benefited from the highly professional Graphic Designers projects that we've carried out in Gatwick. Our Graphic Designers service is just one of our many specialist services and we strive to maintain very high standards of quality in Graphic Designers and every other service. Clients throughout Gatwick have remarked on how they would recommend PRW to other businesses in Gatwick.

More about our Graphic Designers service in Gatwick: the image below contains some examples of Graphic Designers produced for businesses in Gatwick. Contact us for more examples of Graphic Designers in Gatwick. Partner locations providing Graphic Designers in Gatwick: Hampshire, Berkshire, Surrey, Kent, Oxfordshire, Wiltshire, Gatwick and many other regions. From our main base in Basingstoke Hampshire, we can provide expert advice on Graphic Designers Gatwick and examples of our Graphic Designers service in Gatwick.

 
  

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The rule of thirds

Artists of old discovered it and good photographers always use it to improve their photo-composition images. Take a picture area and divide it into thirds, both horizontally and vertically, where the lines cross in the picture area is a Golden Mean, or the best spot in which to place your main subject of interest as it is the focal point of your image. 

Four spots exist where these lines cross the Upper Left the Lower Left, the Upper Right and the Lower Left parts of the image. Note that all these Golden Mean spots are away from the centre position in the image. Two of the best Golden Mean spots are the Upper Right and the Lower Right because the eye enters the picture frame at the lower left hand corner of the picture frame, travels to the centre of the picture area and then reaches the right hand position where it stops.

One reason the eye enters a picture at the lower left side is because we are taught to read from Left to Right in school. These psychological facts have been proven over time. When you're in an art gallery or art museum that shows the Old Masters paintings, notice how many have the centre of interest, a figure, a haystack, a house, an animal etc in one of these Golden Mean positions in the painting.

Do not place to centers of interest in two Golden Mean positions, especially on opposite sides of the image. The eye will have a lot of trouble as it will keep going back and forth from one centre of interest to the other and will get confused and tired and want to leave the image.

Visualise in the viewfinder in your camera the cross lines of the Rule Of Thirds (Golden Means) and try to place your main subject at a Golden Mean location. Your photographs have more style, interest and impact.

Implied lines hold a picture together - they are not actual lines that you can see in the picture area, they are implied and are made up by the way objects are placed. Actual items or objects do make lines such as, railroad tracks, telephone wires and so on.

These implied lines can actually create a response in various ways: the vertical line denotes dignity, height and strength. Vertical lines are found in trees, tall buildings, fences, people standing up etc. Tall buildings show height, strength and dignity. Tall trees show height and strength in images.

The horizontal line denotes repose, calm, tranquillity and peacefulness, such as a person lying in the grass sleeping, flowers in a field, the flatness of a desert scene. Make your photograph illicit these feelings if you look for them in the picture area and use them in your images.

 
  

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Photographic composition

Photographic composition is the foundation upon which we build our photo images by the correct selection, arranging, organising and combining the visual elements within the picture area to produce a harmonious and pleasing image. These rules of photo-composition are for guidance only, not for absolute and complete obedience. Pictures are never made by rules alone, since Photo-Composition involves your personal tastes. Instincts are worth more in photography than many rigid regulations.

You must know the rules before you can break them and only break them when you have a good reason for improving the photograph. Normally, Photo-Composition is based on artistic composition. Photographers always used composition in all their works and of course broke the rules when they thought it was necessary for the improvement of the image.

Now, artists have the advantage over photographers. Artists can move objects around in their picture frame to suit their own artistic decisions. If a tree is not in the right place in nature, the artist will move it to another place on his canvas to make a better view. When a fence or house is not situated correctly in the natural scene the artist moves them around to suit his own artistic desires.

But photographers are limited to the use of objects in the scene.  That does not mean they have to photograph them like a tourist, head on, without looking around for the best angle and lighting conditions in which to take the pic. 

The photographer's job is much harder than that of an artist who can take artistic liberties by moving objects around. Photographers must find a scene that has the best composition by finding the right angle, choosing the right lenses, being there at the right time of day for the best lighting condition.

The Basic Elements Of Photo-Composition. There are objects the photographer is stuck with and has to do the best with what is in front of the camera. Formal Balance and Informal Balance are very important.

Formal balance is sometimes called Equal Balance or Classical Balance. Formal balance illicits feelings of dignity and repose but makes static, unimaginative photo images as the objects in the picture area are of equal size, one balancing the other. A seesaw will not move up or down, it stays horizontal with each child balancing the other.

Formal balance has been used in large public buildings where each side of the building matches each other with wings and the entrance is in the centr. This makes the building uninteresting and boring. This type of photo balance will also be boring and very un-interesting so be sure to avoid it whenever possible, unless you have a definite reason for it.

 
  

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Holiday photography

We all like to bring home pictures to remember from our holidays. Turn so-so snapshots to fabulous photos, by taking a moment to review these tips and advice.

Preparations before you leave home - make sure you're familiar with how your camera works and take the manual - if you haven't read the manual, do so. Your camera may have capabilities you didn't know about, or you may find answers to questions that have been bothering you for some time. Decide if you have enough gear to warrant a camera bag, and try to find one that doesn't scream "Steal me now". Consider a backpack-like style because they're easy to carry around all day, leave your hands free, and appear relatively inconspicuous to the thief.

As you pack for your trip, bring your manual, extra camera batteries or a battery charger, and digital storage cards or film for your camera equipment. Now, if you plan on taking lots of digital photos and you have a laptop, it may be a wise idea to bring it so you can download your images and reuse your cards as needed.

With air travel, pack your camera in a carry-on bag, especially if you're fortunate enough to own sophisticated cameras. Note that even when locked, checked luggage can be broken into, and if your equipment is stolen, most airlines will not reimburse you at all. Do not put your camera in a jacket pocket, too, since it's easy to leave a jacket on the plane or in the airport lounge. As you exit the plane, double-check to make sure you have all your equipment.

Make sure you fully understand your camera's settings. Your camera's automatic settings control the f-stop and shutter speed. A camera's f-stop determines how blurry the background is. Now, the smaller the number (like 5.6), the more the background blurs out. And the larger the number (like 16), the sharper everything in the picture will be. Note that neither one is inherently better than the other; it all depends on what you're photographing and what effect you want to achieve.

The shutter speed refers to how quickly the camera's shutter opens and closes in real time. Now, the higher the shutter speed, the faster it takes the shot. In order to freeze action, you need to shoot at a minimum of 125th. Below a 60th, you need a tripod to keep the image sharp because your hand will move enough to affect the image.

Note that point-and-shoot cameras may not allow you to manually adjust both settings. But understanding your camera's automatic settings can help you control how your photos end up. As an example, portrait settings are designed to keep the main subject sharp and blur the background, while landscape settings keep everything in sharp focus. Try shooting a variety of subjects on each of your camera's settings to see what they do and what you like best.

Note that some cameras have semi-automatic settings which allow you to set either the f-stop or the shutter speed yourself, while the camera sets the other adjustment. Semi-auto settings are often ideal: you still have a good amount of control over how your image looks, but you don't have to worry about meter-reading or quickly changing lighting.

 
  

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