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Graphic Designers Eastleigh:
Graphic Design services
We’re a group of experienced freelance graphic designers supporting businesses across the entire south of England. We have bases in London, Hampshire, Surrey and Kent, and we also work with clients in Berkshire, Buckinghamshire, Oxfordshire, Sussex, Dorset, Wiltshire, Gloucestershire and Somerset.
Try out our Graphic Designers Eastleigh services:
• Brochures and datasheets
• Ad design
• Business cards, folders and stationery
• Corporate ID development
• Exhibition graphics design & print
Here's an example of one of our many services:
Graphic Designers Eastleigh
We provide Graphic Designers services for businesses in Eastleigh and surrounding regions. A very wide range of customers from many different markets have benefited from the highly professional Graphic Designers projects that we've carried out in Eastleigh. Our Graphic Designers service is just one of our many specialist services and we strive to maintain very high standards of quality in Graphic Designers and every other service. Clients throughout Eastleigh have remarked on how they would recommend PRW to other businesses in Eastleigh.
More about our Graphic Designers service in Eastleigh: the image below contains some examples of Graphic Designers produced for businesses in Eastleigh. Contact us for more examples of Graphic Designers in Eastleigh. Partner locations providing Graphic Designers in Eastleigh: Hampshire, Berkshire, Surrey, Kent, Oxfordshire, Wiltshire, Eastleigh and many other regions. From our main base in Basingstoke Hampshire, we can provide expert advice on Graphic Designers Eastleigh and examples of our Graphic Designers service in Eastleigh.
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| Photography articles
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Balanced composition
Informal balance gives uneven or unequal balance in the picture. When you have a large object in the picture it should be counter-balanced with a smaller object or objects to make a good layout.
Imagine a seesaw with a 5-year-old boy on one side and his Father on the other. The balance will be uneven as the father is larger and will make the seesaw heavier. Now the boy will be high in the air and the Father will be on the ground.
Now, in a photo scene, if you have a large tree on the right side of the picture frame then you must try to balance it with a smaller object such as a house, a small tree or even the figure of a person on the other side of the picture. The ways you balance the objects in your picture frame will determine the success or failure of the photo. You will have to resort to the use of different types of lenses in order to create the balance you require.
A very wide angle lens can create unbalanced composition very easily by taking the objects in front of the lens up close. The front objects will appear very large in the picture frame while the rear or distant objects will appear smaller even though they are actually larger still.
One way to create unequal balance is to find a position that will cause one object to appear larger or smaller because of the angle you took the shot. When you are out creating photographs be sure to keep these rules about balance in mind and try to incorporate them.
Smack in the centre is a definite no, no in good photo-composition rules. With the main subject right smack in the centre of the picture area it is called a Bull's Eye composition. Avoid this at all times, unless you have a definite reason for doing so. When the main subject is in the center of the picture frame the eye will go in to the picture and stay in the center of the frame looking at the main subject and will not move around in the picture to see and enjoy any other items in the image. now, the eye will get tired very fast and lose interest in the photo.
The purpose in taking photographs is to have people look at them, enjoy them, and talk about them. When they cannot get interested in a photograph they will not bother to look at it. It's best to always have the main subject off-centre in the image. Just a little off-centre it will improve the picture's composition.
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| Useful background information on photography
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The rule of thirds
Artists of old discovered it and good photographers always use it to improve their photo-composition images. Take a picture area and divide it into thirds, both horizontally and vertically, where the lines cross in the picture area is a Golden Mean, or the best spot in which to place your main subject of interest as it is the focal point of your image.
Four spots exist where these lines cross the Upper Left the Lower Left, the Upper Right and the Lower Left parts of the image. Note that all these Golden Mean spots are away from the centre position in the image. Two of the best Golden Mean spots are the Upper Right and the Lower Right because the eye enters the picture frame at the lower left hand corner of the picture frame, travels to the centre of the picture area and then reaches the right hand position where it stops.
One reason the eye enters a picture at the lower left side is because we are taught to read from Left to Right in school. These psychological facts have been proven over time. When you're in an art gallery or art museum that shows the Old Masters paintings, notice how many have the centre of interest, a figure, a haystack, a house, an animal etc in one of these Golden Mean positions in the painting.
Do not place to centers of interest in two Golden Mean positions, especially on opposite sides of the image. The eye will have a lot of trouble as it will keep going back and forth from one centre of interest to the other and will get confused and tired and want to leave the image.
Visualise in the viewfinder in your camera the cross lines of the Rule Of Thirds (Golden Means) and try to place your main subject at a Golden Mean location. Your photographs have more style, interest and impact.
Implied lines hold a picture together - they are not actual lines that you can see in the picture area, they are implied and are made up by the way objects are placed. Actual items or objects do make lines such as, railroad tracks, telephone wires and so on.
These implied lines can actually create a response in various ways: the vertical line denotes dignity, height and strength. Vertical lines are found in trees, tall buildings, fences, people standing up etc. Tall buildings show height, strength and dignity. Tall trees show height and strength in images.
The horizontal line denotes repose, calm, tranquillity and peacefulness, such as a person lying in the grass sleeping, flowers in a field, the flatness of a desert scene. Make your photograph illicit these feelings if you look for them in the picture area and use them in your images.
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| Background articles
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Black & White photography
A huge benefit of digital photography over regular film picture taking is the fact these little devices actually give a photographer instant access to many different special effects and filters. Perhaps the most spectacular of these effects is the ability digital photography gives to switch instantly from colour to black and white. Instead of having to change out film types or drain color from a shot on a computer screen, digital photography does this immediately.
Black and white photography tends to be under-rated and underused. If it’s used to create an impact with a shot, the resulting image can be stunning. For example, landscapes, portraits and even still life type shots can all benefit from an occasional switch over to black and white reproduction. Tale time to learn how to take full advantage of this digital photography technique.
Black & white digital photography can be a little tricky to master, but since the cameras generally come equipped with monitors to instantly see results, the risk factor of walking away with a bad shot is minimial. Pictures can be reviewed on the spot, anyone trying this digital photography technique will find they can see their pictures and make adjustments instantly if the shot isn’t quite what they’d planned.
You neeed to make the most of black and white pictures taken on a digital camera, and there are several tips beginners can use. Some of these tips do talso ranslate to regular film photography.
It's a very important technique for black and white digital photography and even colour - to see the shot. Pay attention to what the camera sees and shows before snapping the photo. With black and white digital photography, the monitor will likely switch over to black and white mode, which makes this simple. Pay attention to the images as they are presented and make sure the image presented is the one you want before you take the photo. Learn to rely on the monitor or the view finder, and you’ll know when more light is needed, when subjects need to be moved or even when it’s best to move.
Mono contrast is important - because black and white digital photography doesn’t rely on colour to tell the story, the contrast of shades will need to be carefully chosen. The right contrast is one of the most important black and white shooting tips. It's important to make sure subjects stand out even more so in black and white than in colour shots. Whilst a dark blue shirt might look awesome against a dark green setting in color, it will likely get lost in a black and white image.
Lighting is a factor - while that dark shirt and dark background can present problems in contrast, lighting can help solve the problem. A good way to master lighting for this type of digital photography is to play around and be willing to experiment to see what works. Try to use the black and white settings in all kinds of situations to really master what needs to be done under different circumstances to effectively light up a scene.
Mastering the black and white setting on a digital camera can be fun. Providing drama and impact, black and white imaging is a different way to record the world.
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| The geographic areas that we cover
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| Useful Links
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| Our graphic design services
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